
Vacheron Constantin
Bangkok, Thailand

This project blends timeless tradition with contemporary innovation, celebrating the heritage of watchmaking while pushing the boundaries of design, craft, and sustainability.
Location
Bangkok, Thailand
Project size
150m²
Status
Competed October 2024
For plans & diagrams
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Enter Projects Asia is ushering in a new era of retail experiences in Bangkok with an boutique at Siam Paragon, home to Vacheron Constantin timepieces.
This project blends timeless tradition with contemporary innovation, celebrating the heritage of watchmaking while pushing the boundaries of design, craft, and sustainability. Each weave within the boutique tells a story: the meticulous rattan weaving process draws inspiration from Guilloché, with each line crafted to embody the dedication found in Vacheron Constantin’s intricate timepieces.
Featuring a stunning collection of rattan sculptures, the boutique creates a harmonious flow throughout the space. The natural tones of the rattan, enhanced by unique coloring techniques, invite visitors to engage with the art.
This installation reflects the collaboration’s vision: a space where art, craft, and technology coalesce.








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